Exhibitor tools
As an exhibitor, your stand package includes a multi-channel marketing campaign to help promote your company before, during and after the event. Our dedicated marketing team will work with you throughout the year, creating personalised material to offer you wide brand exposure beyond your stand.
After booking your stand, you should have received your ‘My Easyfairs’ account login details. In your My Easyfairs page you can fill in your company information, products, press releases and job vacancies. Please ensure that all the information is up to date to ensure the highest possible levels of engagement. If you need assistance or have not received your login details, please contact: nicole.hawkins@easyfairs.com.
My Easyfairs account
Here you can access your EasyGo benefits – upload your company information, products, press releases, job adverts and social media accounts. Your exhibitor listing is live on our website from the day you book your stand, so make sure the information is up to date for full exposure and brand visibility.
PR coverage
Create a tailored approach to PR with our dedicated PR team who’ll work with you to ensure you get maximum exposure.
Personalised banners and unique links
Use a unique registration URL to track who has registered to see you at Lab Innovations. Simply link it to one of the buttons and banners created by us.
Printed invitations
We will send you 50 invitations to send out to your clients or wishlist visitors – if they register, you will be able to see them on My Easyfairs and start building connections before the show opens.
Email invitation service
We will prepare a personalised email for you to send to your clients and prospects. We can also send it for you, simply send us the contacts you would like to invite and we’ll do the work for you.
Monthly newsletter
Do you have news that you would like to share with our audience? Perhaps you’re launching a new product or opening a new location? Whatever you’d like to shout about, send us 100 words, an image/video and URL and we’ll do the rest.
EasyGo - part of your exhibitor package
EasyGo is a service package based on the latest developments in digital marketing technology. It is part of the standard Easyfairs offer but you can choose one of four packages that best meets your objectives.
Get noticed all year round
My Easyfairs simplifies the management of your company profile and product offering for the event’s online catalogue:
- Create a company listing that informs people about your offering and makes it easy for them to get in touch via web and social media links, as well as a dedicated contact form.
- There is no limit to the amount of multi-format (text, image, video, links) product information you can publish.
- Keep your presence fresh with product updates and press releases. These will also be published on the event’s News page.
- Attract top talent from your sector by advertising job opportunities at your company.
Position your company as an innovator! Apply for inclusion of one breakthrough product in the Innovations Gallery (subject to approval by the Innovations Reviewer).
- Create a company listing that informs people about your offering and makes it easy for them to get in touch via web and social media links, as well as a dedicated contact form.
- There is no limit to the amount of multi-format (text, image, video, links) product information you can publish.
- Keep your presence fresh with product updates and press releases. These will also be published on the event’s News page.
- Attract top talent from your sector by advertising job opportunities at your company.
We make it really easy for you to invite guests via your chosen digital channels (e-mail,
website, social media, electronic signature or personalised action code) with your personalised
registration link.
If you need help getting started, get in touch!
You can also download a list of who used your link to pre-register – invite them to your stand
and follow up after the event to maximise opportunities.
We provide highly professional ready-to-use marketing materials including invitations, web
banners and event logos so you can efficiently promote your participation.
Share information about your products & services effortlessly via a wireless reader on your stand. Smart Badge technology ensures you even reach visitors with whom you were unable to interact during the event.
By touching your reader with their Smart Badge, visitors get all the information listed on your online profile via email at the end of their visit.You can download a list of everybody who used your link to pre-register. Get in touch to invite them to your stand and follow up after the event.
Promote your presence with highly professional ready-to-use marketing materials including invitations, web banners and event logos.
- Create a company listing that informs people about your offering and makes it easy for them to get in touch via web and social media links, as well as a dedicated contact form.
- There is no limit to the amount of multi-format (text, image, video, links) product information you can publish.
- Keep your presence fresh with product updates and press releases. These will also be published on the event’s News page.
- Attract top talent from your sector by advertising job opportunities at your company.
Boost your leads
Receive the list of everybody who demonstrated interest in your product by touching your reader with their Smart Badge. A fantastic opportunity to get in touch and to convert prospects into customers!
Capture visitor details with a quick scan of their badges using the Visit Connect web app on your
smartphone. You can add notes e.g. to categorise the really hot leads. Post-event follow-up has
never been easier. There is no limit to the number of your team members who can use the app
Find out when visitors that you invited arrive at the event: receive real-time SMS notifications. Get ready to meet and greet key prospects and customers – they really appreciate it!
Get noticed all year round
My Easyfairs simplifies the management of your company profile and product offering for the event’s online catalogue:
- Create a company listing that informs people about your offering and makes it easy for them to get in touch via web and social media links, as well as a dedicated contact form.
- There is no limit to the amount of multi-format (text, image, video, links) product information you can publish.
- Keep your presence fresh with product updates and press releases. These will also be published on the event’s News page.
- Attract top talent from your sector by advertising job opportunities at your company.
Position your company as an innovator! Apply for inclusion of one breakthrough product in the Innovations Gallery (subject to approval by the Innovations Reviewer).
- Create a company listing that informs people about your offering and makes it easy for them to get in touch via web and social media links, as well as a dedicated contact form.
- There is no limit to the amount of multi-format (text, image, video, links) product information you can publish.
- Keep your presence fresh with product updates and press releases. These will also be published on the event’s News page.
- Attract top talent from your sector by advertising job opportunities at your company.
We make it really easy for you to invite guests via your chosen digital channels (e-mail,
website, social media, electronic signature or personalised action code) with your personalised
registration link.
If you need help getting started, get in touch!
You can also download a list of who used your link to pre-register – invite them to your stand
and follow up after the event to maximise opportunities.
We provide highly professional ready-to-use marketing materials including invitations, web
banners and event logos so you can efficiently promote your participation.
Share information about your products & services effortlessly via a wireless reader on your stand. Smart Badge technology ensures you even reach visitors with whom you were unable to interact during the event.
By touching your reader with their Smart Badge, visitors get all the information listed on your online profile via email at the end of their visit.You can download a list of everybody who used your link to pre-register. Get in touch to invite them to your stand and follow up after the event.
Promote your presence with highly professional ready-to-use marketing materials including invitations, web banners and event logos.
- Create a company listing that informs people about your offering and makes it easy for them to get in touch via web and social media links, as well as a dedicated contact form.
- There is no limit to the amount of multi-format (text, image, video, links) product information you can publish.
- Keep your presence fresh with product updates and press releases. These will also be published on the event’s News page.
- Attract top talent from your sector by advertising job opportunities at your company.
Boost your leads
Receive the list of everybody who demonstrated interest in your product by touching your reader with their Smart Badge. A fantastic opportunity to get in touch and to convert prospects into customers!
Capture visitor details with a quick scan of their badges using the Visit Connect web app on your
smartphone. You can add notes e.g. to categorise the really hot leads. Post-event follow-up has
never been easier. There is no limit to the number of your team members who can use the app
Find out when visitors that you invited arrive at the event: receive real-time SMS notifications. Get ready to meet and greet key prospects and customers – they really appreciate it!
Premium online brand visibility
Enhance your brand visibility where it will get most attention. Your logo appears on the exhibitor list of the online catalogue.
You will get the opportunity to display a video instead of a static picture in the header on your
company online profile.
Get noticed all year round
My Easyfairs simplifies the management of your company profile and product offering for the event’s online catalogue:
- Create a company listing that informs people about your offering and makes it easy for them to get in touch via web and social media links, as well as a dedicated contact form.
- There is no limit to the amount of multi-format (text, image, video, links) product information you can publish.
- Keep your presence fresh with product updates and press releases. These will also be published on the event’s News page.
- Attract top talent from your sector by advertising job opportunities at your company.
Position your company as an innovator! Apply for inclusion of one breakthrough product in the Innovations Gallery (subject to approval by the Innovations Reviewer).
- Create a company listing that informs people about your offering and makes it easy for them to get in touch via web and social media links, as well as a dedicated contact form.
- There is no limit to the amount of multi-format (text, image, video, links) product information you can publish.
- Keep your presence fresh with product updates and press releases. These will also be published on the event’s News page.
- Attract top talent from your sector by advertising job opportunities at your company.
We make it really easy for you to invite guests via your chosen digital channels (e-mail,
website, social media, electronic signature or personalised action code) with your personalised
registration link.
If you need help getting started, get in touch!
You can also download a list of who used your link to pre-register – invite them to your stand
and follow up after the event to maximise opportunities.
We provide highly professional ready-to-use marketing materials including invitations, web
banners and event logos so you can efficiently promote your participation.
Share information about your products & services effortlessly via a wireless reader on your stand. Smart Badge technology ensures you even reach visitors with whom you were unable to interact during the event.
By touching your reader with their Smart Badge, visitors get all the information listed on your online profile via email at the end of their visit.You can download a list of everybody who used your link to pre-register. Get in touch to invite them to your stand and follow up after the event.
Promote your presence with highly professional ready-to-use marketing materials including invitations, web banners and event logos.
- Create a company listing that informs people about your offering and makes it easy for them to get in touch via web and social media links, as well as a dedicated contact form.
- There is no limit to the amount of multi-format (text, image, video, links) product information you can publish.
- Keep your presence fresh with product updates and press releases. These will also be published on the event’s News page.
- Attract top talent from your sector by advertising job opportunities at your company.
Boost your leads
Receive the list of everybody who demonstrated interest in your product by touching your reader with their Smart Badge. A fantastic opportunity to get in touch and to convert prospects into customers!
Capture visitor details with a quick scan of their badges using the Visit Connect web app on your
smartphone. You can add notes e.g. to categorise the really hot leads. Post-event follow-up has
never been easier. There is no limit to the number of your team members who can use the app
Find out when visitors that you invited arrive at the event: receive real-time SMS notifications. Get ready to meet and greet key prospects and customers – they really appreciate it!
Premium online brand visibility
Enhance your brand visibility where it will get most attention. Your logo appears on the exhibitor list of the online catalogue.
You will get the opportunity to display a video instead of a static picture in the header on your
company online profile.
Stand out online and onsite
Your company is displayed with bigger visibility on the exhibitor list of the online catalogue.
Make an immediate and powerful visual impact: registered visitors see your logo at a number of touch points during their online registration process including the confirmation page, the confirmation email and the entrance ticket. This exclusive opportunity is available to a limited number of exhibitors.
Be seen where it matters. Your logo or promotional advertisement appears on displays in high-traffic areas. Plus, we also offer some exclusive visibility options such as speaker slots, bar sponsorship, posters, leafleting or sample distribution in prominent locations. Ask the event team for details! This exclusive offer is restricted to a limited number of exhibitors.
